set design, fashion

The Fall/Winter 2015 men’s collection by Philipp Plein centers around the idea of a futuristic warrior.

Urban streetwear turns punk in this dark, apocalyptic vision. The collection mirrors the adrenaline-fueled aesthetic of the challenges that men face nowadays. Drawing inspiration from boxing gyms to improvised street arenas, the collection transforms sports -and streetwear into symbols of strength and luxury.

All the elements are dynamic, sharp and full of testosterone.

For the presentation of this collection in Milan, Villa Eugénie commissioned Toykyo to transform the venue to an underground fighting arena with hard-hitting graphics and striking typography.